Score a Free Pair of Levi’s® Curve ID Jeans!

Real women have curves. It's true. So we need jeans that are comfortable and hug us in all the right places. So allow me to introduce you to Levi's® Curve ID, the company's first global women's denim line.

Levi's has always been known for quality denim, and now the brand is tailored to fit the needs of women in all shapes and sizes.

Did you know that only twenty-eight percent of women find jeans to fit their body type?

The designers studied the bodies of more than 60,000 women to develop three custom fits based on the difference between the measurement of a woman’s hip and seat – the greater the difference, the more curvy the body.

The three styles are:

Slight Curve is designed to define a woman's waist while accentuating her curves. If jeans usually fit in the hips and thighs but are too tight in the waist, a woman should try the Slight Curve.

Demi Curve is designed to flatter a woman’s waist, while smoothing her shape. If jeans usually fit in the waist, but don’t flatter the figure, a woman should try the Demi Curve. I got my pair of Demi Curve straight-legged jeans in black (see me being fitted in the second photo).

Bold Curve is designed to hug the waist, without gapping or pulling. If jeans usually fit in the hips and thighs, but gap in the back, a woman should try the Bold Curve.

Note: If you have an even curvier figure, Supreme Curve is coming soon.

Do you want a pair? If you're in New York City on Friday, Aug. 27, head to Bryant Park (42nd Street btwn 5th and 6th Aves) where Levi's is giving away 1000 free pairs of the Curve ID jeans starting at 10 a.m. Just bring in an item of clothing to donate to Goodwill.

As if you needed any other incentive, uber-talented pop-rock-soul chick Janelle Monae will perform around noon. Love her and her pompadour.

(Photo credit: Tracy Hopkins, Phillip Angert)

Comments

Conway Discount Clothing Chain Closing in New York City

It's the end of an era. Conway discount stores are closing . As of this weekend, a sign on the sole Herald Square location (34th Street btwn 7th and 8th Ave) says the store will close in "7 Days." Before I relocated to New York City, I was introduced to the discount chain while on a bus trip from Baltimore. I recall the first time I saw Conway's signature pink bags carried by hurried shoppers in midtown. And Miss Foster, the trip organizer and a bargain hunter from way back, took me to the store for the first time. Conway store in the Fulton Mall./Tracy E. Hopkins When I moved here in 1994, my love affair with Conway continued. I furnished my first apartment with discount knick-knacks and home goods from the store. And much to my chagrin, in hindsight, I curated most of my wardrobe for my first full-time job from the long-shuttered 42nd Street and Third Avenue store. One regretful ensemble: Lime green and white checkered pants with a matching lime green

Memorial Day Weekend 2023 Cultural Highlight: DanceAfrica Festival at the Brooklyn Academy of Music and Throughout Brooklyn

In her essay, " African Dance is Medicine for the Mind, Body and Spirit ," dancer, teacher and choreographer Cherie Hill wrote, "The more I perform African dance, the more I discover and enjoy euphoria. When the drums are beating and the body is dancing everything fits in sync and I feel limitless and powerful." Photo by Nate Palmer Hill is honored with a portrait by Cecilia Lamptey-Botchway that's on display at the BAM Howard Gilman Opera House during the annual DanceAfrica Festival . The festival celebrates Black joy and resilience and the regal power of African dance. I mark my calendar each year for the DanceAfrica Bazaar, where I often run into old friends and see familiar faces. In a Brooklyn that has quickly become gentrified, I love to see us walking tall, beaming with pride and to quote Bey, "shining, shining, shining, y

Soak Up the Last Weeks of Summer Sun At The Rockaway Hotel

Summer is winding down, but there's still time to soak up the sun -- while wearing sunscreen, chic shades and a protective hat or sun visor, of course. If you're in New York City, The Pool at The Rockaway Hotel + Spa is a cool place to swim, lounge and discreetly people watch while swaying to beat of ambient music. It's a vibe! Day passes are available for non-hotel guests Monday through Thursday (excluding private events, 10 am -7 pm). Located in the heart of the Rockaway Beach community in Queens, New York, the Rockaway Hotel is just a few short blocks from the sand and surf. Besides the outdoor pool, the newly built 84,000 square foot hotel offers around 60 guest rooms, a restaurant, a rooftop bar, and a large event space. And it's a nice addition to the area. When my husband and I visited the popular pool, we enjoyed yummy sips and bites poolside. Lounging chairs are first come, first serve so the early bird gets the spot of their choice. After chilling at t

Everything She Wants

Search This Blog