It Cosmetics Heavenly Luxe Powder Brush ($48) is the softest makeup brush ever. I received the brush at a QVC preview and fell in love. It's like buttah . Here's more info on the makeup brush every woman wants from QVC.com , where its sold exclusively: What is it: An ultra-luxurious, ultra-plush allover powder brush for flawless application. Who is it for: Anyone who wants a flawless powder application for a smooth, even, airbrushed look. Also for anyone who just wants to experience an amazingly soft feeling of luxury on their skin. Why is it different: This high-quality synthetic brush is ultra-luxurious in feel. Its soft-touch rubberized jumbo handle makes application easy and enjoyable. The ultra-high brush hair count makes for the most effective distribution of powder. How do I use it: Swirl the brush into your favorite powder and softly apply in sweeping, circular motions. Or, for a bit of dream-like pampering, just glide the brush on your skin with or without ...