Wednesday, May 23, 2012

Bethenny Frankel's Skinnygirl Solutions Shapewear at Macy's

Is there anything that self-professed skinny girl Bethenny Frankel can't sell?  Apparently not, since the reality TV queen turned millionaire entrepreneur recently debuted her Skinnygirl Solutions Shapewear line at select Macy's stores nationwide. Somewhere on the Upper East Side, Jill Zarin is inconsolably kvetching.

Photo by Albert Michel for Alison Brod PR.
Frankel's inspiration for the brand was to develop shapewear that you actually want people to see.
Everything She Wants attended an exclusive preview of the decidedly sexy, lingerie-inspired undergarments that retail for under $65.  Frankel, flaunting her lithe frame in a tight black dress with one of her Skinnygirl Solutions' camis peeking through paired with nude pumps, greeted the press with the irreverent sense of humor that's made her famous.

The natural food chef and yoga enthusiast described her comfortable, versatile shapewear as "user-friendly" pieces you can wear under a blazer or cardigan and then flash for your husband. Skinnygirl Solutions can easily transition from day-to-night, are available in a range of sizes and despite the name are designed to fit a variety of body types. Frankel's first shapewear line, Skinnygirl Smoothers 'n Shapers by Bethenny Frankel is also available online.


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