Thursday, March 11, 2010

Flower Power Rules at Liberty of London for Target Pop-Up Shop

Spring has sprung at the Liberty of London for Target pop-up shop in New York City.  I was invited to a press preview yesterday morning, so here's the scoop.  Honestly, I wasn't familiar with the Liberty of London brand.  But its whimsical, flowery goods for women, men, and home are the perfect way to usher in the upcoming season.  And best of all, the line is affordable.

I scooped up a bridal party-or-guest perfect, yellow and white floral pattern dress ($34.99) and a hippie chick, peacock patterned tunic ($24.99). Other items that caught my eye were cheeky men's boxers ($5.99), and a black and white plastic serving tray with a vintage-reminiscent pattern that could easily double as a dresser top centerpiece for makeup and perfume ($12.99).

If you're in New York City or you're planning to visit this weekend, pop in the Liberty of London for Target pop-up store at 1095 Sixth Avenue @ 42nd Street (across the street from Bryant Park). The temporary store is open through Saturday, March 13th from 9 a.m. - 8 p.m.

But don't fret if you miss it.  Liberty of London debuts online and at Target stores everywhere on Sunday, March 14th.




Image credit: Tracy E. Hopkins

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